Executive Leadership Series 2025

Thursday 14th August 2025

Date

14th August 2025

Time

7:30 – 9:00 AM

Ticket Price

AU$0.00

ABOUT THIS EVENT

From Local to Global: Executing Scalable Growth

How can businesses position for sustainable expansion while managing the complexities of entering new geographies?

We are excited to invite you as a select and valued partner of our business to the next event in our Executive Leadership Series. The event will be on the morning of 14th of August at 7:30 am at The Sofitel Wentworth, Sydney. During the session you will have the opportunity to meet our executive network and the panel will explore:

  • AI-enabled expansion: organisations are starting to use AI for faster market research and entry planning.

    AI allows firms to rapidly analyze vast datasets to identify market opportunities and model entry strategies. This data-driven approach significantly accelerates decision-making and reduces the risks of moving into new territories.

  • APAC complexity: success requires navigating diverse regulations, cultures, and customer behaviours.

    The Asia-Pacific region is not a single market; its immense diversity in laws, business culture, and consumer habits demands a deeply localized strategy. A one-size-fits-all approach is destined to fail where nuanced, country-specific understanding is key.

  • Growth ambition vs readiness: many aim to scale, but few have tailored strategies or local teams.A common pitfall is when a company’s ambition to expand outpaces its actual preparedness. Many firms simply apply a generic domestic strategy to new markets, failing to invest in the tailored plans and local teams essential for success.
DETAILS

Date

14th August 2025

Time

7:30 – 9:00 AM

Ticket Price

AU$0.00

EVENT PANNELISTS

Ferdinand Furch

Asia General Manager Industry Solution Sales - Microsoft

11 years at Microsoft growing his remit up to the APJ region. Previously at Oracle, Dell Technologies & Bentley systems.

Paul Voges

SVP Sales, Customer Success APAC - The Access Group

Previously over 8 years at Salesforce within leadership positions, Earlier career at Microsoft.

Wendy Mak

CMO - Growth & Transformation Across Marketing

Oversaw MUFG’s acquisition of Link Group (ASX) during the firm’s expansion into London, Singapore, and Hong Kong.

MASTER OF CEREMONIES
Lachlan Kanaan

Lachlan Kanaan

Consultant | Commercial Officers Practice

William Lukabyo

William Lukabyo

Consultant | Commercial Officers Practice

Ferdinand Furch

Enterprise Senior Services Director (APJ) - Microsoft

Paul Voges

SVP Sales & Customer Success APAC - The Access Group

Wendy Mak

CMO | Growth & Transformation Across Marketing

REGISTER TO ATTEND

If you wish to attend our exclusive event, please register your details below. Registration closes 5:00 pm, Wednesday 13th August 2025.
*Note that this is an invite only event.

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